Playboy Preferred Magazine Subscriptions
Mailing List Information:
PERSONNEL:
Lori Kelly
DirectMail.com
Email: lkelly@directmail.com
Phone: 866-477-1918
SUMMARY DESCRIPTION:
White collar subscribers to Playboy magazine.
73% male, 13% female.
Average unit of sale 29.97.
LIST SOURCE:
95% direct mail and agent, 5% space ads
SELECTIONS WITH COUNTS:
| Segment: | Total Number: | Price per/M: |
| Active subscribers | 115,083 | Please Inquire |
OTHER SELECTIONS:
State, SCF, Zip, 7.00/M extra; recency, (1 month), 11.00/M extra
METHOD OF ADDRESSING:
E-mail, 50.00 fee; mag tape, 25.00 fee; FTP, 75.00 fee; CD-ROM, 75.00 fee
RESTRICTIONS:
Sample mail piece required.
MAINTENANCE:
Monthly
