Playboy Preferred Magazine Subscriptions

Mailing List Information:

PERSONNEL:

Lori Kelly
DirectMail.com
Email: lkelly@directmail.com
Phone: 866-477-1918

SUMMARY DESCRIPTION:

White collar subscribers to Playboy magazine.
73% male, 13% female.
Average unit of sale 29.97.

LIST SOURCE:

95% direct mail and agent, 5% space ads

SELECTIONS WITH COUNTS:

Segment:Total Number:Price per/M:
Active subscribers115,083Please Inquire

OTHER SELECTIONS:

State, SCF, Zip, 7.00/M extra; recency, (1 month), 11.00/M extra

METHOD OF ADDRESSING:

E-mail, 50.00 fee; mag tape, 25.00 fee; FTP, 75.00 fee; CD-ROM, 75.00 fee

RESTRICTIONS:

Sample mail piece required.

MAINTENANCE:

Monthly

Playboy Preferred Magazine Subscriptions Mailing List Data Cards