PERSONNEL: | Lori Kelly DirectMail.com Email: lkelly@directmail.com Phone: 866-477-1918 | | SUMMARY DESCRIPTION: | White collar subscribers to Playboy magazine. 73% male, 13% female. Average unit of sale 29.97.
| | LIST SOURCE: | 95% direct mail and agent, 5% space ads | | SELECTIONS WITH COUNTS: | Segment: | Total Number: | Price per/M: | Active subscribers | 115,083 | Please Inquire |
| | | | OTHER SELECTIONS: | State, SCF, Zip, 7.00/M extra; recency, (1 month), 11.00/M extra | | METHOD OF ADDRESSING: | E-mail, 50.00 fee; mag tape, 25.00 fee; FTP, 75.00 fee; CD-ROM, 75.00 fee | | RESTRICTIONS: | Sample mail piece required. | | MAINTENANCE: | Monthly | |
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