Cook's Illustrated
Mailing List Information:
PERSONNEL:
Lori Kelly
DirectMail.com
Email: lkelly@directmail.com
Phone: 866-477-1918
SUMMARY DESCRIPTION:
Subscribers to a magazine of step-by-step guides and professional tips to make their own gourmet meals at home.
26% male, 61% female; average age 45.
Average unit of sale 24.95.
LIST SOURCE:
Direct mail sold.
SELECTIONS WITH COUNTS:
| Segment: | Total Number: | Price per/M: |
Active subscribers
1 month subscribers
3 month subscribers
Active book buyers
Total expires | 854,535
59,724
185,122
499,193
456,194 | Please Inquire |
OTHER SELECTIONS:
COA, gender, paid, renewals, 7.00/M extra; SCF, state, Zip, 8.00/M extra; Zip+4, 5.00/M extra.
METHOD OF ADDRESSING:
E-mail, 50.00 fee; mag tape, 25.00 fee; pressure sensitive labels, 6.50/M extra; key coding, 1.50/M extra; cartridge, 25.00 fee.
RESTRICTIONS:
Sample mail piece required.
MAINTENANCE:
Updated monthly.
