DirectMail.com
5540 Ketch Rd.
Prince Frederick, MD 20678
888-690-2252
Custom Rodder Magazine (Primedia)
PERSONNEL:
Lori Kelly
DirectMail.com
        Email: lkelly@directmail.com
        Phone: 866-477-1918
SUMMARY DESCRIPTION:
Subscribers to a magazine dedicated to the modified 1949 and later automobile, concentrating on American cars of the 50's and 60's.
93% male, 5% female.
Average unit of sale 17.50.
LIST SOURCE:
67% DTP.
SELECTIONS WITH COUNTS:
Segment:Total Number:Price per/M:
Active subscribers
6 month hotline subscribers
Active mail order/credit card buyers
Last 12 month expires
11,756
3,656

9,698
3,521
Please Inquire
OTHER SELECTIONS:
Gender, 11.00/M extra; change of address, 16.00/M extra; last 1 month recency, 21.00/M extra; last 3 month recency, 16.00/M extra; last 6 month recency, paid, source, state, SCF, Zip, 11.00/M extra; key coding, 2.00/M extra; cancellation fee, 50.00 fee.
COMMISSION, CREDIT POLICY:
20% to all brokers
METHOD OF ADDRESSING:
Pressure sensitive labels, 10.00/M extra; e-mail, 50.00 fee; FTP, 50.00 fee; cartridge, 75.00 fee; diskette, 75.00 fee; mag tape, 75.00 fee.
RESTRICTIONS:
Sample mail piece required.
MAINTENANCE:
Updated weekly.
Visit us at www.DirectMail.com