| PERSONNEL: | Lori Kelly
DirectMail.com
Email: lkelly@directmail.com
Phone: 866-477-1918 | | | SUMMARY DESCRIPTION: | Subscribers to a magazine edited for the smart and sophisticated woman who feels good about herself and the choices she makes.
5% male, 95% female; average age 49.
Average unit of sale 16.97 | | | LIST SOURCE: | | Direct mail sold | | | SELECTIONS WITH COUNTS: | | Segment: | Total Number: | Price per/M: | Universe
Hotline (6) month | 2,981,092
803,752 | Please Inquire |
| | Net name arrangement (minimum 50,000), 85% plus 8.50/M running charge.
Minimum order 75.00 or 7,500.
| | | OTHER SELECTIONS: | | 1 month hotline, 16.75/M extra; age, 14.50/M extra; state, SCF, Zip, gender, 9.00/M extra; province, FSA, 8.00/M extra; 3rd party blow in, 10.00/M extra; 6 month hotline, 9.00/M extra; 3 month hotline, 12.00/M extra; paid, DMS, DTP, 11.00/M extra; change of address, 12.00/M extra; enhanced selects, 14.50/M extra; Canadian, 21.00/M extra; key coding, 3.50/M extra; composite interest selects, 16.00/M extra. | | | METHOD OF ADDRESSING: | | Diskette, 25.00 fee; e-mail, 50.00 fee; CD-ROM, 35.00 fee; FTP, 50.00 fee; tape conversion fee, 25.00 fee | | | RESTRICTIONS: | | Sample mail piece required. | | | MAINTENANCE: | | Updated monthly | |
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