| PERSONNEL: | Lori Kelly
DirectMail.com
Email: lkelly@directmail.com
Phone: 866-477-1918 | | | SUMMARY DESCRIPTION: | Enhanced file of subscribers to a magazine that discusses current ideas and events.
48% male, 52% female; average age 49.
Average unit of sale 52.00.
| | | LIST SOURCE: | | 86% direct response DTP subscribers | | | SELECTIONS WITH COUNTS: | | Segment: | Total Number: | Price per/M: | | Base rate | Please Inquire | Please Inquire |
| | Active sub with age
Active sub with income
Active sub w/children
Active sub with lifestyle
| | | OTHER SELECTIONS: | | 3 month, 12.00/M extra; 6 month, 7.00/M extra; lifestyle, gender, 12.00/M extra; key coding, 2.00/M extra; source, age, direct to publisher, 12.00/M extra; new to file, paid, presence of children, 12.00/M extra; religion, 20.00/M extra; renewals, 12.00/M extra; running charge, 8.00/M extra; new movers, 12.00/M extra; 1 month, 17.00/M extra; state, Zip, SCF, married, single, voter party, 12.00/M extra | | | METHOD OF ADDRESSING: |
| | | RESTRICTIONS: | | Sample mail piece required. | | | MAINTENANCE: | | Updated monthly. | |
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