PERSONNEL: | Lori Kelly DirectMail.com Email: lkelly@directmail.com Phone: 866-477-1918 | | SUMMARY DESCRIPTION: | Buyers of scholarly, academic and professional/reference books. | | LIST SOURCE: | Direct mail. | | SELECTIONS WITH COUNTS: | Segment: | Total Number: | Price per/M: | Total list (24 month) 12-month Multi-buyers (24 month) Home Business Male Female Product/subject area: American history American studies Biology British studies Children's books/literature/products Classics English European studies Fine & applied arts History Humanities Law Physical ed. Political science Reference/consumer Religion Science Socal science World history | 92,232 37,481 57,720 86,874 5,515 47,156 29,548
7,724 10,535 8,030
630 6,148 24,867 15,701 11,687 16,269 20,987 3,330 574 2,841 12,574 12,682 15,757 27,512 5,001
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| | | | OTHER SELECTIONS: | Key coding, 2.50/M extra; state, SCF, ethnicity, age, estimated income, presence of children, Zip, children age range, home owner, renter, marital status, fundraising contributors by category, hotline (3 month), 10.00/M extra. | | METHOD OF ADDRESSING: | Cheshire labels, 4-up; pressure sensitive labels, 10.00/M extra; cartridge, 25.00 fee; mag tape, nonrefundable, 30.00 fee; diskette, 15.00 fee; e-mail, 25.00 fee; FTP, 25.00 fee. | | RESTRICTIONS: | Sample mail piece required. | | MAINTENANCE: | Updated monthly. Guaranteed 100% deliverable. | |
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