| PERSONNEL: | Lori Kelly
DirectMail.com
Email: lkelly@directmail.com
Phone: 866-477-1918 | | | SUMMARY DESCRIPTION: | Buyers of books that specialize in vocabulary, phonics, and reading comprehension, as well as materials for students with learning differences.
10% male, 61% female.
Average unit of sale 120.00. | | | LIST SOURCE: | | Direct mail. | | | SELECTIONS WITH COUNTS: | | Segment: | Total Number: | Price per/M: | U.S. buyers (thru mid-April 05)
Last 12 months buyers
Last 6 months
Minimum order 5,000. | 85,773
53,222
23,044 | Please Inquire |
| | | | | OTHER SELECTIONS: | | State, SCF, Zip, 11.00/M extra; gender, 6.00/M extra; business/home address, 11.00/M extra; key coding, 6.00/M extra. | | | METHOD OF ADDRESSING: | | Cheshire labels, 4-up; pressure sensitive labels, 8.00/M extra; mag tape, 30.00 fee; diskette, 30.00 fee; e-mail, 50.00 fee; cartridge, 30.00 fee. | | | RESTRICTIONS: | | Sample mail piece required. | | | MAINTENANCE: | | Updated quarterly. | |
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