PERSONNEL: | Lori Kelly DirectMail.com Email: lkelly@directmail.com Phone: 866-477-1918 | | SUMMARY DESCRIPTION: | Former subscribers to Consumers Digest and Your Money magazines. 53% male, 34% female; average age 45. Average unit of sale 14.97. | | LIST SOURCE: | Direct mail DTP/agent. | | SELECTIONS WITH COUNTS: | Segment: | Total Number: | Price per/M: | Former subscribers | 800,000 | Please Inquire |
| | | | OTHER SELECTIONS: | State, SCF, Zip, gender, 6.00/M extra; age, income, telephone. | | COMMISSION, CREDIT POLICY: | 20% to all brokers | | METHOD OF ADDRESSING: | Cheshire labels, 4-up; mag tape, set up charge, 25.00 fee; pressure sensitive labels, 10.00/M extra; key coding, 2.50/M extra. | | RESTRICTIONS: | Sample mail piece required. | |
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