| PERSONNEL: | Lori Kelly
DirectMail.com
Email: lkelly@directmail.com
Phone: 866-477-1918 | | | SUMMARY DESCRIPTION: | Subscribers to The Advocate- The National Gay and Lesbian Newsmagazine covering news, current affairs and arts and entertainment from a gay perspective.
78% male; average age 42.
Average unit of sale 40.00. | | | LIST SOURCE: | | Direct mail. | | | SELECTIONS WITH COUNTS: | | Segment: | Total Number: | Price per/M: | Active subscribers
6 month hotline subscribers
0-12 month expires
3 month hotline subscribers
(*) Fundraisers rate, less 20.00/M.
Minimum order 5,000. | Please Inquire | Please Inquire |
| | | | | OTHER SELECTIONS: | | State, SCF, Zip, gender, 7.00/M extra; key coding, 2.50/M extra. | | | COMMISSION, CREDIT POLICY: | | 20% to all brokers | | | RESTRICTIONS: | | Sample mail piece required. | | | MAINTENANCE: | | 2 times a year. | |
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