Mailing List Information:

PERSONNEL:

Lori Kelly
DirectMail.com
Email: lkelly@directmail.com
Phone: 866-477-1918

SUMMARY DESCRIPTION:

Subscribers and expires to Prevention, a health magazine for people interested in maintaining good health and achieving personal fitness.
16% male, 81% female; average age 54.
Average unit of sale 15.97.

LIST SOURCE:

Direct mail sold

SELECTIONS WITH COUNTS:

Segment:	Total Number:	Price per/M:
Active US subscribers Women Men	2,144,970 1,708,110 388,547	Please Inquire

OTHER SELECTIONS:

1 month hotline, 16.00/M extra; 3 month hotline, 11.00/M extra; 6 month hotline, 6.00/M extra; 3rd party blow-in, 15.00/M extra; Canadian, 10.00/M extra; state, 6.00/M extra; Zip, 10.00/M extra; gender, 6.00/M extra; source, 11.00/M extra; change of address, 16.00/M extra; demographic select, 11.00/M extra; ethnicity, 16.00/M extra; FSA, 6.00/M extra; lifestyle select, 16.00/M extra; paid, SCF, province, 6.00/M extra; renewals, 16.00/M extra; Zip set up, 75.00 fee.

METHOD OF ADDRESSING:

E-mail, 50.00 fee; FTP, 50.00 fee

RESTRICTIONS:

Sample mail piece required.

MAINTENANCE:

Updated monthly

Prevention Magazine (Rodale) Mailing List Data Cards