Retail Banking
Location-based intelligence to help drive new bank acquisition and CRM programs

For over 40 years, DirectMail.com has served many of the nation’s community and regional banking institutions to provide the full breadth of agency, data and CRM services, including full scale production and distribution. At the heart of any financial institution is the customer, and DirectMail.com believes that the power of data and intelligence can strengthen and enhance those high value customer relationships. In an ever changing marketplace, retail banks continue to look for new ways to build their customer portfolios and deliver the right offers at the right time. DirectMail.com has a wealth of solutions to support the retail banking industry. Often times we are considered a "one stop shop" and provide the creative, data and engagement roadmap for clients.

In addition, our patented GeoInsight and data analytics combine to form a custom, data-driven solution that fuses data, analytics, and dynamic creative concepts to increase nonprofits' net revenue via decreased direct marketing costs and increased donor responsive rates. The solution, which is the latest offering from DirectMail.com’s fundraising practice, incorporates five separate techniques that its experts use alone or in combination to achieve greater return on marketing investment (ROI). the understanding of households’ lifestyles discriminating between consumer conditions and behaviors.

View and download our recent Intelligent Marketer focused on helping Retail Banks better leverage Big Data and Marketing Intelligence.