Robert Salta CEO
Bob oversees the agency operations and is actively involved in directing copy, creative and data decisions on behalf of our agency clients. In addition, he takes an active role in identifying unique data assets for our commercial data sales division. He created the National Do Not Mail List, a free service designed to stop unwanted advertising mail.
In 2006, he helped transform the company to a full-service, Internet-based solution provider, and assisted efforts to bring list management and printing capabilities, a data service bureau, and a mail shop to the business mix. These moves have helped grow the company from 30 employees to more than 250, and increase revenue by nearly 400 percent. Bob continues to be a driving force, helping lead DirectMail.com's grow into a recognized leader in data-driven solutions for mid-market and enterprise-class firms. His ongoing commitment to providing employment opportunities for individuals with special needs has earned him Employer of the Year and Meritorious Service awards from The Arc of Maryland and The Arc of Southern Maryland.