College-Bound Direct Mail Buyers
Mailing List Information:


PERSONNEL:
Lori Kelly
DirectMail.com
Email: lkelly@directmail.com
Phone: 866-477-1918

SUMMARY DESCRIPTION:
Direct mail buyers who are moving out on their own or into college dorms.
48% male, 52% female.

LIST SOURCE:
DIrect mail.

SELECTIONS WITH COUNTS:
Segment:Total Number:Price per/M:
12 month database
Monthly hotline
Men
Women
Major lifestyle:
Grandparents
Apparel buyers
Electronic buyers
Sweepstakes & gambling
Music buyers by type
Sports
Best sellers
Health & beauty
Travel
Homeowners
Age:
18-24
25-34
35-44
45-54
55-64
65+
Income:
35,001-45,000
45,001-55,000
55,001-70,000
70,001-90,000
91,000+
Hispanics
Catholics
Minimum order 10,000.
1,021,956
128,107
490,538
531,417

613,173
104,418
768,744
125,096
428,569
342,029
360,487
364,431
253,555
451,693

885,051
79,328
217,975
280,213
143,405
138,445

75,059
68,145
88,020
95,637
231,555
32,970
104,648
Please Inquire


OTHER SELECTIONS:
Zip, 10.00/M extra; SCF, state, gender, 8.00/M extra; running charges, 7.50/M extra; Zip+4, 5.00/M extra.

METHOD OF ADDRESSING:
Pressure sensitive labels, 10.00/M extra; mag tape, 9T 6250 BPI, 50.00 fee; diskette, 50.00 fee; e-mail, 50.00 fee; Secure FTP, 50.00 fee; IBM 3480 cartridge, 30.00 fee.

RESTRICTIONS:
Sample mail piece required.

MAINTENANCE:
Updated quarterly. NCOA.
College-Bound Direct Mail Buyers Mailing List Data Cards